Internet Marketing

rezStream’s Hospitality Website Template Solution

For over ten years, rezStream has been in the business of providing hospitality solutions for independent properties. Through our suite of products, we have helped thousands of customers with front desk reservation software, an online reservation booking engine, custom website designs and Internet marketing services. In this third blog in our website series, rezStream is […]

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Why Your Business Needs a CMS Website

It wasn’t long ago that a webmaster was required to make edits to your website. Today, there are a myriad of choices available for hospitality properties. If you are thinking of a new website or a website redesign, a content management system or “CMS” website could be the best thing that’s ever happened to your […]

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How Often Should I Update My Website Content?

Everyone’s favorite online scrapboard, Pinterest, launched a tool to satisfy every content marketer’s data dreams. In a friendly, simple dashboard, businesses can now see the success of individual pins and daily account growth. Not only will this help your Pinterest presence, it will provide ideas for which images to use on other social networks. If it’s […]

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TripAdvisor Tips for Success

Link building is the process of effectively placing inbound links across the World Wide Web to attract web surfers searching for content. As a vital method of search engine optimization (SEO), the simple process takes consumers on a clickpath across your website. Basically, more links to your site across the web, including the ones you […]

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What is Link Building?

Link building is the process of effectively placing inbound links across the World Wide Web to attract web surfers searching for content. As a vital method of search engine optimization (SEO), the simple process takes consumers on a clickpath across your website. Basically, more links to your site across the web, including the ones you […]

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Search Goes Social with Facebook Graph Search

So, it seems like everyone online is talking about the new Facebook Graph Search lately. What in the world is Graph Search? For a business owner, marketing is tough enough, now all of a sudden this new kind of search popped up in our social networks! Don’t freak out. New is good and Graph Search is very […]

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RezCampaigns

Sending Tools A/B Testing: Automatic A/B testing feature makes it easy to test different subject lines, sender details and even totally different email designs. Tell us what to test, how you want us to pick the winner and we’ll do the rest. Social Sharing: The social sharing feature makes it easy for your subscribers to share […]

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Hospitality Marketing Trends for 2013: Transparency

As a new year transforms with technology and social consumer trends, marketing strategies are taking a turn for the creative. This year is the dawn of earned media and inbound marketing, with a cloud of transparency hovering over businesses across the globe. A new marketing strategy with a consumer-centric focus is a must for any […]

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Recent Changes to Google Analytics Keyword Report

A recent update to Google Analytics keyword reports is making SEO professionals get a little more creative when it comes to website optimization. Keywords are a huge factor in driving traffic to a site, and with the “not provided” update to the keyword reports, a small percentage of useful keywords are not provided in the […]

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