Video Marketing for Hospitality Businesses
Video marketing is quickly becoming one of the most effective ways to promote your hospitality website. This form of advertising engages the online visitors with enticing video, which sets off emotion triggers by allowing the viewer to examine the property, rooms, amenities, area events and attractions without physically being at your property’s location. From the […]
Read MoreIncrease Online Business with Professional Photography and Online Videos
The importance of making a good “first impression” may be over emphasized, but its concept rings true, especially within the hospitality industry, where positive first impressions of your property can turn viewers into visitors. Utilizing professional photographs, along with a well designed website, is the perfect combination to entice your viewers to spend more time […]
Read MoreSell More to your Customers Using Twitter
There are many facets to Internet marketing: pay per click, search engine optimization, link building, website design, coding, tracking, content analysis, content building, article marketing, and the ever-popular social media marketing. If you have the basics of Internet marketing in order, you should consider diving into the realm of social media marketing, as there is a TON of social media […]
Read MoreAll Things NOT Google
Google is the most dominant player when it comes to the Internet, but it is definitely not the only game in town. This is especially true when discussing search engine optimization and conversion rates. There are many factors to optimizing and converting successfully that are not related to Google. To learn more about this concept, […]
Read MoreIncrease Return on Investment with a Professionally Managed Pay Per Click Program
Do you wonder if your pay per click (PPC) advertising is worth the money spent? Do you struggle to understand what the results of your PPC campaigns mean? Having a professionally managed pay per click program will save advertising budget dollars and make you more online bookings. With the many options available through Google, Yahoo, […]
Read More10 Practical Ways To Boost Online Reservations
There are many simple strategies you can use to increase your online revenue. RezStream helps by sharing ten easy and effective ways to make this happen. We will publish the first five tips this week and follow up next month with five more sure-fire ways to increase your online reservations. 1. Improve Your Website Design: Never […]
Read MoreRezStream Client Receives TripAdvisor Travelers’ Choice Award
TripAdvisor issues their annual Travelers’ Choice Awards based on reviews that they receive by millions of people. TripAdvisor has become the world’s largest travel community and for that reason, many people turn to TripAdvisor for advice before booking travel online. Today, travelers are trusting reviews more than property websites when deciding where to stay. As […]
Read MoreTripAdvisor: The Next Step To Increase Your Online Presence!
Anticipated by many, TripAdvisor has now made it possible for businesses to enhance their business listings on the TripAdvisor site. This added functionality offers properties the opportunity to add important information about their business including phone number, email address and a direct link to the property website from their TripAdvisor page. To entice businesses to […]
Read MoreLink Building Strategies
With Thousands of Directories Available – Which Ones Do You Choose? There are virtually thousands of places to purchase links online. Without careful consideration, a hotel, bed and breakfast, inn, resort, or property management company could spend their entire marketing budget on these resources alone. However, you must remember that there are other more important […]
Read MoreBenefits of a Professionally Managed Website
Your website is an important component in the success of your business and choosing a professional website management company is equally as important to ensure your website’s income-earning success. Websites not correctly managed by an amateur company could end up causing a negative impact on your target customers, which makes your website a less effective […]
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